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© 2021 Matthieu Smyth. All rights reserved

Unlike other air purifiers MoLEKULE eliminates pollutants on a molecular level.

Insight: MoLEKULE doesn’t just filter out pollutants—it punishes them.

Solution: To help illustrate this point of difference, we created tiny worlds inside the sleek stainless-steel exterior to show how the deadly inner mechanism works.


ClientMoLEKULEArt DirectorMatthieu Smyth CopywriterJennifer Nelson

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Reign – Orange Dreamsicle

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Reign – Inferno

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Toyo

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Astroglide

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MoLEKULE

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GoJo

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Food Not Lawns

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DFW Airport

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Photography

Photography

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© 2021 Matthieu Smyth. All rights reserved